Studio Nine is an Auckland based graphic design and branding studio specialising in professional logo and visual identity design for businesses across New Zealand.
Logo Design & Brand Identity Design NZ
Brand identity and logo design for growing businesses
We create strategic, distinctive brand identities and logo designs for businesses across New Zealand. From your logo and typography to colour, imagery and supporting graphic elements, every part of your visual identity is designed to work together — giving your business a professional, cohesive and recognisable presence.
Capabilities
Brand strategy
Brand identity design
Logo design
Logo variations & brand marks
Colour palette
Typography
Supporting graphic elements
Brand imagery direction
Brand guidelines
Brand applications
Personalised service
Your brand identity isn’t passed between account managers, junior designers and different departments. You work directly with the business owner and senior designer throughout the project — from understanding your business and establishing the creative direction through to the final identity. This gives small and growing businesses access to experienced, high-end brand design without the structure and overheads of a large agency. It also means the person designing your identity understands the thinking behind it, resulting in a more considered and cohesive outcome.
Our process
We begin by getting to know your business, where it’s heading and what you need your brand to achieve. This includes an in-depth consultation, brand questionnaire and review of your existing brand, website and marketing where relevant.
Before we design, we establish the thinking behind the brand. We define your positioning, purpose, values, audience, personality and point of difference, creating a strategic foundation to guide the creative direction.
With the strategy in place, we translate it into a distinctive visual identity. This can include your logo, colour palette, typography, imagery and supporting graphic elements — all designed to work together as one cohesive brand system.
Your new identity is brought together in a clear set of brand guidelines, giving you the tools to use your brand consistently across different platforms, applications and future communications.
Once the identity is established, we can bring it to life across the touchpoints your business needs — from stationery and marketing collateral to signage, social media, packaging and website design.
Strong brands aren’t created by jumping straight into logo concepts. Our process moves from strategy to design and implementation, ensuring every creative decision has a reason behind it and every element works together to build a consistent, recognisable brand.
More than just a logo
A logo is one part of your brand identity — not the whole brand. While it gives your business a recognisable mark, it’s the wider visual system around it that creates consistency and makes your business distinctive.
We approach logo and brand identity design as a complete system. Typography, colour, graphic elements, imagery and layout are considered alongside your logo so everything works together across your website, social media, marketing materials, signage, packaging and other customer touchpoints. The result is an identity that doesn’t just look good in isolation, but gives your business a clear and consistent visual language as it grows.
Brand identity design for New Zealand businesses
Based in Auckland and working with businesses throughout New Zealand, we understand the local market and the expectations of New Zealand customers. That context matters when creating an identity that needs to feel relevant to the people you’re trying to reach.
Rather than following short-lived design trends, we create brand identities around the individual business — its positioning, audience, personality and ambitions. The aim is to create something distinctive enough to be recognised, flexible enough to work across different applications, and considered enough to remain relevant as the business grows.
Whether you’re launching a new business or your existing identity no longer reflects where your business is today, we can create a professional logo and visual identity that better represents who you’ve become and where you’re going.
What’s included in brand identity design
A brand identity is much more than a logo. We create a complete visual system designed to give your business a distinctive, consistent and professional presence across every application.
Whether you’re just starting out or are realigning your business, strategically building your brand is a critical step to starting a successful brand. A brand strategy design helps you develop a blue print for your organisation to help you create a strong framework for your brand design and marketing to stand out in the marketplace. Developing a brand strategy will deliberately and clearly define your brand, which will in turn: enable you to communicate your message consistently and easily across all your graphic design marketing, help you become more recognisable to your audience, and provide the tools to distribute and align your brand internally across your team.
Your logo is the most recognisable element of your visual identity. We create custom logo designs that reflect your business, positioning and personality, supported by secondary logo variations and brand marks where required. Every logo is designed to work across both digital and physical applications, from websites and social media to signage and print.
One logo rarely works perfectly everywhere. Where required, we create secondary logo variations, simplified versions and brand marks to give your identity the flexibility to work across websites, social media, print, signage and other applications.
Colour plays an important role in how your brand is recognised and perceived. We develop a considered primary and supporting colour palette that reflects your brand personality while providing enough flexibility for consistent use across digital and print.
The right typography gives your brand a distinctive voice before a word is even read. We select and define a complementary type system for headings, body copy and supporting text, creating consistency across your website, marketing and communications.
Your finished identity needs to remain consistent as your business grows. We provide clear guidelines covering the use of your logo, colour, typography and supporting visual elements, giving you and anyone working with your brand a practical reference for applying it correctly.
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Say Hello!
Studio Nine
33-45 Hurstmere Rd
North Shore, Takapuna
M. +64 21 1306 713
katrina@studionine.co.nz
© Studio Nine
Branding & Graphic Design Agency NZ